What Does Green Furniture Really Mean?

May 27th, 2008 Matt

Some company’s state that their furniture is made of 20% recycled content. What does that mean to you as a consumer? You have to trust the manufactures with their claims of “green” practices since most of the manufactures outsource their products to other countries. Standards in one country might be different in another.

Some of the steps that manufacturer take to produce “green” furniture include reducing chemical use, improving their procedures on finishing their products, and reducing and reusing waste.

As a consumer, you still need to think about how manufacturers are making a conscious effort to preserve the environment when they market their products with “green”, “natural”, and “eco-friendly”.

Manufacturers should be able to prove their “green” practices with certification from respected organizations. When introducing “green” products, audiences with the knowledge of sustainable practices will be able to judge the quality of the “green” practices from the manufacturer which could be favorable or embarrassing to the company.

Questions that should be answered when finding out about eco-friendly products include:

”What materials are in the furniture?”
”Are the materials harvested with renewable practices?”
”Do you minimize damage to the environment wherever possible?”

Wholesale Furniture Brokers researches the “green” practices by its manufacturers before claiming their eco-friendly status. On GoWFB.ca, you can find eco furniture by Lifestyle Solutions.

Details used in this post were found in the Furniture Today article about Marketers discussing promoting green products.

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New Modern Living Room Furniture by True Contemporary Added

May 16th, 2008 Matt

Wholesale Furniture Brokers Canada has just added two new modern living room furniture listings that are available to order across Canada. This new living room furniture is created by True Contemporary. Check them out by clicking on the images below.


Le Corbusier Petite Leather Sofa Set
Le Corbusier Petite Leather Sofa Set
$2849.00


Le Corbusier Leather Chaise Chair
Le Corbusier Leather Chaise Chair
$799.00

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Impact of Massive Earthquake in Southwest China

May 12th, 2008 Matt

The branch office of Wholesale Furniture Brokers in Chongqing, China was disrupted by a massive earthquake earlier this morning. The epicenter was 345km Northwest from Chongqing, yet it was still felt by millions of people in the area.

“Over 8500 people have died so far,” says Eric Liang, Assistant Manager in the Chongqing WFB Branch Office. “At about 2:32pm, we suddenly felt our monitors shaking. Then after a few seconds, the entire building started to shake as well. People working above us on the 20th floor could hardly stand up for the few minutes the earthquake hit.”

Everyone was immediately evacuated from the office buildings. Everything closed down for the day including shopping centers, malls, restaurants, and grocery stores.

Here are some cell phone pictures of people in shock from the earthquake.

For more news on this earthquake, you can visit the CNN website.

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Zuo Modern Contemporary Inc. Opens New Warehouse in Montreal, QC on May 15, 2008

May 8th, 2008 Matt

On May 15, 2008, Zuo Modern Contemporary Inc. (Zuo Mod) will have a total of five warehouses around the world including warehouses in Oakland, Guadalajara, Guandong, Miami, and their new 20,000 SQF warehouse in Montreal. The new warehouse will mean more inventory, no custom broker hassles, drop shipping in Canada, French customer service, and the same great value products. Zuo Mod offers innovative, modern furniture designs ranging from office, bar, dining, occasional, and outdoor. You can check out the Zuo Mod website to see all of the latest designs.

Expect the new Zuo Mod furniture available to order on GoWFB.ca soon!

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Is it Easy to Buy Furniture Online?

May 2nd, 2008 Matt

“According to a study conducted by OTX in August 2007, consumers cite too many options (42 percent), uncertainty regarding design preferences (41 percent) and too little information on how to make selections (29 percent) as factors causing a lack of confidence when buying furniture. Almost 75 percent of those surveyed said they would utilize a resource that provided simple, easy to understand information prior to buying furniture. More than 40 percent said they would buy furniture more often if they had greater confidence in their purchasing decisions.”

All of the concerns these consumers have about ordering furniture are important factors when designing a user-friendly website. Have you tried ordering from other websites and found it difficult to add the options you want or change your options after you have placed items in your shopping cart? It can be frustrating. At Wholesale Furniture Brokers, we are constantly working on improving our customers’ shopping experience by giving them easy-to-use drop down options and explanations on how to order. Customer satisfaction is our number one goal from ordering furniture to having the furniture arrive at the customer’s home.

How was your shopping experience on GoWFB.ca? Post a comment to let us know.

You can view the entire article about HGTV’s Exclusive Preferred Retailer Program on the NHFA website.

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New Recliner and Bunk Beds by Primo International Added

May 1st, 2008 Matt

GoWFB.ca has just added a new leather rocker recliner and two bunk beds by Primo International. You can click on each of the new products to see more details. These products are available to order across Canada.


Ottawa Brown Leather Rocker Recliner
Ottawa Brown Leather Rocker Recliner
$599.00

Pearl White Bunk Bed
Pearl White Bunk Bed
$319.00

Harper Bunk Bed
Harper Bunk Bed
$349.00

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Inspiring Contemporary Furniture Designs by Brastilo and Pieter Maes Debut at ICFF

May 1st, 2008 Matt

Pieter Maes has combined his creative talents with Brastilo to develop intriguing furniture designs for chairs and consoles that are inspired by the Brazilian culture. Peter’s new designs will be introduced at the International Contemporary Furniture Fair (ICFF) this May in New York City.

“We have pushed the envelope in the way wood is graphically and sculpturally used. This is an aggressive, edgy and elegant look for us,” stated Isaque Kirschner, Brastilo’s Managing Director.

View the new designs by Pieter Maes for Brastilo that will be introduced at the ICFF.

You can view the entire article about Pieter Maes and Brastilo on PRWeb.com.

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